By John DiMarco

The all-inclusive guide—from conception to practice—for print and internet design
Any well-conceived print or website design good points the dynamic interaction among visible artistry and technical ability. It turns into vital, consequently, for the fashion designer to domesticate a cultured eye in addition to strengthen a excessive measure of machine savvy.
By combining uncomplicated concept with hands-on procedure, Digital layout for Print and Web takes the original method of uniting matters characteristically approached individually into one entire quantity. for that reason, you'll achieve a clearer figuring out of the full inventive method, from venture administration to operating with snap shots to designing for print and, finally, the net. during this booklet, you'll find:*
Full-color textual content and illustrated, step by step guideline supported by way of greater than seventy five video tutorials*
Coverage software program together with the Adobe artistic Suite*
A large choice of inspirational photographs from recognized designers*
Online full-length venture assignments from access point to advanced
An perfect source for layout scholars or practitioners, Digital layout for Print and Web will express you to find out how to create extra successfully and advisor you at the course towards electronic layout mastery.

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Additional info for Digital Design for Print and Web: An Introduction to Theory, Principles, and Techniques

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Figure 2-13 ​The Harley Davidson Museum is a three-dimensional architectural design. Design by James Biber. indd 43 1/15/10 1:08:17 PM 44 PART ONE Theory and Principles Figure 2-14 ​The Sugar user interface for the XO laptop provides a four-dimensional experi- ence through virtual space. Design by Lisa Strausfeld. Design Devices Space, Format, and Structure Space can be three dimensional, as with sculpture and architecture, or two dimensional, as with graphic spaces. Graphic spaces are the design areas that we use in digital design for print and the Web.

Two-, Three-, and Four-Dimensional Design Design problems can be solved using 2-D, 3-D, and 4-D designs generated from convergent and divergent problem solving. Manipulation of assets such as text, images, messages, people, sets, lighting, materials, and moving footage are involved based on the type of design. Two-dimensional designs have width and height. They are built with line, shape, texture, value, and color; they thereby gain influence and achieve a gestalt through unity and variety in forms and color.

A head-on crash may cause a driver or passenger to be catapulted out of the vehicle upon impact, causing serious or lethal injury. To solve this problem, industrial designers first invented lap-only seatbelts. Lives were saved as time went on. However, research showed that injuries still occurred, because passengers were getting injured from the whip of their upper bodies into the dashboard. So the seatbelt was redesigned to add a shoulder harness. The shoulder harness was better, but it still did not offer protection if the vehicle crumpled into the occupants during a crash.

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